— Senior UX Designer
9.5 years of User- Centered Discovery
I lead UX engagements from user research and behavior mapping through interaction design, validation, and scalable system delivery. I believe impactful experiences are built on deep understanding, not assumptions.
Over the years, I've worked across enterprise platforms, design systems, and complex product ecosystems, translating insights into intuitive experiences while aligning stakeholders, product teams, and business objectives.
Evidence shapes every decision
User behavior mapping
Design systems that scale
Collaborative by design
Systems documentation and component architecture reduce repeated decisions across teams — the design system becomes the durable output, not just the deliverable.
Research findings are made legible to engineers, product managers, and stakeholders — shared understanding drives better outcomes than isolated deliverables.
Every engagement begins with structured observation — interviews, behavior mapping, and user persona development — before a single wireframe is drawn.
Where the practice lives
Tools in practice
Core competencies
Figma — component libraries, auto-layout, and token-based design systems. FigJam — research synthesis, journey mapping, and collaborative workshops. Adobe XD — prototyping and stakeholder-ready flows.
UX Research · Analysing User Requirements · Creating User Personas · Information Architecture · Prototyping · Wireframing · Visual Design · User-Centered Design · Design Systems · Usability Testing
See the research in practice
Three documented case studies — a design system, a doctor-patient consultation product, and a complex data dashboard — each showing the full arc from user research to delivered outcome.