/ Case Study — Design System

One system. Three teams. Zero repeated decisions.

A scalable component library built from a full inconsistency audit — architecture grounded in evidence, not convention.

Three product teams were independently solving the same interface problems — divergent button states, undocumented spacing rules, conflicting type scales. The audit catalogued 140+ inconsistencies before a single component was designed.

— Where it started

Inconsistency at scale

The brief was clear: build a shared language the engineering and design teams could both own — token-first, rationale-documented, adoption-ready.

Close-up of hands annotating a printed design system token map pinned to a whiteboard — color token swatches, spacing scale notations, and decision rationale written in fine-tipped marker, bright even window light from the left
Close-up of hands annotating a printed design system token map pinned to a whiteboard — color token swatches, spacing scale notations, and decision rationale written in fine-tipped marker, bright even window light from the left
+ Audit to adoption

From audit findings to token architecture

Every token decision traced back to an audit finding. Color, spacing, radius, and elevation were codified in a decision log before any Figma component was built — the documentation preceded the design.

Component documentation was co-authored with engineering leads. Usage rules, do/don't annotations, and variant rationale were embedded directly in the library — not in a separate wiki no one reads.

Cross-functional critique sessions ran every two weeks. Engineers flagged implementation gaps; designers pressure-tested edge cases. The system was stress-tested before it shipped.

▸ Measured results

Adoption metrics across three product teams

140+ inconsistencies resolved

3 teams, 1 shared component library

Documentation engineers actually used

A full pre-build audit catalogued every divergent pattern across three codebases before a single token was finalized.

Redundant design decisions eliminated across product, platform, and marketing — one token set, one source of truth.

Usage rationale embedded in the library itself — not a separate wiki. Adoption tracked through component usage data, not self-reporting.